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domingo, 22 de octubre de 2023

 


sábado, 21 de octubre de 2023


Name: The Coca-Cola Company 
Logo: 
Year of establishment:  1892, Atlanta, Georgia, United States
Products or services offered: 

  • Coca-Cola Beverages:  Soft drinks such as Diet Coke, Coca-Cola Zero Sugar, and a variety of flavored
  • Non-Carbonated Beverages: Juices, bottled water, sports drinks, and ready-to-drink iced teas.
  • Energy Drinks: They offer energy drinks under the "Coca-Cola Energy" brand, which come in various flavors and formulations.
  • Coffee and Tea:  Honest Tea and Gold Peak.
  • Dairy and Plant-Based Beverages:  Fairlife and AdeS.
  • Vending Machines and Dispensing Equipment:  They offer services related to equipment maintenance and restocking.
  • Marketing and Advertising Services
  • Licensing and Merchandising: They have a licensing and merchandising division that manages the Coca-Cola brand's use on various products, from clothing to collectibles.
  • Community and Philanthropic Initiatives: Coca-Cola is involved in various community and philanthropic programs and initiatives, including supporting education, environmental conservation, and disaster relief efforts.

Countries Where it operate: 

Coca-Cola's products are widely distributed and consumed in over 200 countries. For example:

  • Canada
  • Mexico
  • Brazil
  • China
  • South Africa
  • Spain Germany

, and they often adapt their product offerings to cater to local preferences and cultures. 

Notable achievements or innovations:

  • First Beverage Sold in Space: In 1985, Coca-Cola became the first soft drink to be consumed in space when astronauts aboard the Space Shuttle Challenger enjoyed Diet Coke.
  • Creation of Diet Coke: In 1982, the company introduced Diet Coke, the first-ever diet cola. 
  • Investment in Sustainability: Coca-Cola has made significant efforts to address environmental and sustainability concerns. They set a goal to collect and recycle the equivalent of every bottle or can they sell by 2030.
  • Marketing and Branding Innovations: Coca-Cola is known for its innovative and iconic marketing campaigns, including the "Share a Coke" campaign, where personalized names were printed on cans and bottles.